Company: SURV7X, LLC
About Us: SURV7X, is a dynamic and innovative marketing company dedicated to increasing sales for our clients. We are committed to wowing our clients and strive for excellence in all aspects of our work.
Position Overview: We are seeking a talented and detail-oriented Media Buyer to join our team. The Media Buyer will play a crucial role in planning and executing effective media campaigns to maximize brand visibility and reach our target audience.
Key Responsibilities:
- Media Planning and Strategy:
- Collaborate with the marketing team to develop media plans aligned with the overall marketing objectives.
- Analyze target demographics, market trends, and competitor activities to identify optimal media channels.
- Negotiation and Purchasing:
- Negotiate media buys, including but not limited to, TV, radio, print, digital, and social media platforms, to secure favorable rates and placements.
- Manage budgets effectively to ensure efficient use of resources.
- Vendor Management:
- Build and maintain relationships with media vendors, negotiating rates and ensuring adherence to contracts and agreements.
- Monitor vendor performance and provide feedback for improvement.
- Campaign Optimization:
- Monitor and analyze campaign performance metrics, such as CPM, CPC, CTR, and ROAS.
- Implement optimization strategies to improve campaign effectiveness and ROI.
- Market Research and Analysis:
- Conduct market research to identify emerging trends, audience behaviors, and new media opportunities.
- Use data-driven insights to inform media buying decisions.
- Reporting and Analytics:
- Generate regular reports detailing campaign performance, including key metrics and insights.
- Provide actionable recommendations based on performance data.
- Stay Updated on Industry Trends:
- Keep abreast of industry developments, emerging technologies, and best practices in media buying.
Qualifications:
- Bachelor’s degree (or equivalent experience) in marketing, Advertising, Business, or related field.
- 3-5 years of experience in media buying or a related role.
- Proficiency in media buying tools and platforms (e.g., Nielsen, Mediaocean, AdWords, etc.).
- Strong negotiation skills and attention to detail.
- Excellent analytical and problem-solving abilities.
- Effective communication and interpersonal skills.
- Ability to work collaboratively with a team in a fast-paced, dynamic environment.
How to Apply:
Interested candidates are invited to apply at company website under “careers” tab.
SURV7X, LLC is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We encourage applications from candidates of all backgrounds and experiences.
Note: This job description is a general guideline and may be subject to change based on specific company needs and industry standards.